Canada Business Network Blog

Harness the marketing power of social influencers

Learn how you can engage social influencers to help sell your products and services.

The price is right — or is it?

Learn about value-based pricing and see whether it could be the right way for you to set prices for your products or services.

Making your mark in a competitive world

Protect your business' commercially valuable designs or works of authorship by registering for a copyright or trade-mark.

Looking for a way to increase profits? Find your niche!

Learn how niche marketing can help you focus on the most profitable customers.

Need expert information in Alberta?

Learn about the Business Link’s Guest Advisor program, a free service for Albertans.

Choosing the right supplier

Think about building professional relationships when you invest time and effort to create a network of suppliers that are right for your business.

Branding: Defining your business' personality

Think about what makes your business unique when defining your brand. Why should customers choose your product or service over others?

Making a statement: What is your business' vision?

Create a strong vision statement to keep your business on track, attract customers and inspire employees.

Testing foreign waters: International trade shows

Take advantage of international trade shows to help conquer foreign markets and increase sales.

Mobile websites — do you need one?

If you are looking for an opportunity to reach new customers, you may want to consider creating a mobile website.